News Perspectives

Let’s start by setting the scene. What are the characteristics of our times? At a time of polycrisis, there is a tendency for people who can, to retreat into the private sphere, into feel-good bubbles, away from the dangers of the world.  Among all the fast-moving chaos, there is a need for security and a desire for normality, and trust.

The original LuxembourgCard was launched in 1998 and has existed in various forms since. The year 2021 marked the complete shift to a digital product. In 2025, to correspond to its digital evolution, we have adapted the name to LuxembourgPass.

If you say tourism these days, you also have to say sustainability. As of December 2024, there is an official sustainability concept for tourism in Luxembourg. It is intended to serve as a guide for future tourism development.

Luxembourg for Tourism has brought out a new collection of inspiring and informative Visit Luxembourg Publications 2025 just in time for the start of the year.

2024 is drawing to a close and what was forecast a year ago has become fact: Europe has achieved full recovery of inbound tourism compared to pre-pandemic levels.

The European Travel Commission (ETC) gathers in Luxembourg this week for its 108th General Meeting. Luxembourg welcomes 70 tourism leaders from all over Europe from 20-22 November.

In 2023-2024, Luxembourg for Tourism (LFT) carried out a large-scale new research project: the “Brand & Potential Study” for destination Luxembourg in multiple source markets.

Luxembourg for Tourism (LFT) continues to use its 2023 “Luxembourg. Live the moment.” campaign internationally in 2024.

The third Luxembourg for Tourism Quarterly Report for 2024 has been published.